Meta ads run on creative. We test it every month.
Facebook and Instagram campaigns with the pixel done properly, new creative tested monthly, and a flat fee by spend bracket. Minimum ad budget $1,500 a month.
Meta Ads management is the planning, creative production, targeting, testing and optimisation of paid campaigns on Facebook, Instagram, Messenger and WhatsApp through Meta Ads Manager. The agency fee covers the work; the ad spend is paid to Meta separately.
GrossiWeb is a digital marketing agency based in Atlanta, Georgia, founded in 2006, that manages Meta Ads for businesses in Atlanta, Raleigh, Los Angeles and nationwide. Management is a flat monthly fee by ad-spend bracket, from $750 a month, with a $1,500 minimum monthly ad budget, and includes the creative testing that decides most Meta campaign results.
On Facebook and Instagram the creative decides who sees the ad and what it costs, so the work is a steady cycle of producing variants, testing them and retiring the losers. GrossiWeb sets up the Meta Pixel and Conversions API so results are real, plans a creative test each month using your own photos and footage, and manages budgets and Advantage+ automation against a cost-per-lead target. Fees are flat and published below.
Book a free consultation →What you actually get.
Measurement that holds up
Meta Pixel and Conversions API configured server-side so conversions survive browser privacy changes.
Monthly creative tests
New image and video variants produced from your assets, tested against the current winners, losers retired.
Budgets and audiences
Retargeting, lookalikes, Advantage+ and budget pacing managed weekly, with a monthly report in cost per lead.
What does a Meta ads agency do?
A Meta ads agency plans the campaign structure, produces and tests the images, videos and copy, sets up the Meta Pixel and Conversions API so results are measured, builds audiences and retargeting, manages budgets and Advantage+ automation, and reports in cost per lead or return on ad spend.
On Meta the creative is the targeting: the platform decides who sees an ad largely from how people respond to it, so a steady supply of new images and videos matters more than audience settings. GrossiWeb plans a creative test each month, produces the variants with your photos and footage, and retires ads as their cost per result rises.
Is hiring a Facebook ads agency really worth it for small businesses?
Only above a certain budget. With less than about $1,500 a month in ad spend the management fee outweighs what better management can save, so GrossiWeb sets $1,500 as its minimum and points smaller budgets to the Local Visibility package instead. Above that, an agency pays for itself by stopping wasted spend and keeping creative fresh.
The other condition is that your website converts. Meta traffic arrives with less intent than a Google search, so a page that does not turn organic visitors into enquiries will not turn ad visitors into them either. We check that first; the traffic but no leads page explains what we look for.
How much does Meta ads management cost?
GrossiWeb charges $750 a month for accounts spending up to $5,000, $1,500 up to $15,000 and $2,500 up to $30,000, plus a $500 setup fee waived on a six-month term. Published 2026 pricing (Lotiva's public tiers, guides from Ryze and Stackmatix) puts agency fees at $1,500 to $5,000 a month for those brackets, or 15 to 25 percent of spend.
We price Meta and Google management the same because the weekly work is comparable in hours. Video production beyond simple edits of your own footage is quoted separately, as it is at every agency.
What is the minimum budget for Meta ads?
Meta itself accepts a few dollars a day, but campaigns that produce measurable leads generally need $50 to $150 a day, which is why GrossiWeb sets a $1,500 monthly minimum. Below that the platform cannot exit its learning phase for a conversion objective and results swing from week to week.
Meta Ads management pricing
Flat monthly fees by ad-spend bracket, the same as our Google Ads tiers. Ad spend is paid to Meta directly and is not included.
| Package | Price | Fits | Includes |
|---|---|---|---|
| Starter | $750per month | Ad spend up to $5,000 a month |
|
| Growth | $1,500per month | Ad spend up to $15,000 a month |
|
| Scale | $2,500per month | Ad spend up to $30,000 a month; above that, quoted |
|
Not included: ad spend, billed by Meta to your account; a $500 setup fee, waived on a six-month term; video shoots and professional production, quoted separately.
Month to month after an initial three months; the ad account, pixel and audiences stay yours. Prices last verified 2026-09-09.
Questions people ask
How much does Facebook advertising cost?
There are two costs: what Meta charges per click or per thousand impressions, which varies by audience and season, and what an agency charges to manage it. Public 2026 benchmarks put Facebook clicks at roughly $0.60 to $1.00 and Instagram somewhat higher (Stackmatix, 2026). GrossiWeb's management fee is $750 to $2,500 a month by spend bracket; a realistic starting ad budget is $1,500 a month.
What is a Meta Ads agency account?
Agencies manage client campaigns either through their own Business Manager with partner access to your ad account, or through an "agency ad account" they own. GrossiWeb only uses partner access: the ad account, the pixel, the audiences and the billing stay in your Business Manager, and access can be removed by you at any time.
Who is the best Meta ads agency?
There is no single best one; the useful test is whether an agency shows you cost per lead from accounts it runs, keeps your account in your name, plans creative tests rather than only adjusting targeting, and publishes its fees. GrossiWeb meets those four; comparing us against Atlanta and national agencies on the same four points is the right way to choose.
Do I need a Meta ads agency near me?
The platform work is remote everywhere. Being nearby helps with creative: photos and short videos of the actual business perform better on Meta than stock imagery, and an agency that can visit can produce them. GrossiWeb is based in Atlanta and shoots simple creative on site for Atlanta clients; elsewhere we work from footage you supply.
Can I run Meta ads myself instead of hiring an agency?
Yes, and below about $1,500 a month you probably should, using Meta's own guides. The point at which an agency helps is when weekly creative testing, pixel and Conversions API setup and budget discipline take more hours than you have, or when wasted spend exceeds the fee. GrossiWeb will tell you which side of that line you are on in the first call.
More marketing services.
Marketing work rarely stands alone. These are the services we most often pair with this one.
Start from the problem instead.
If you would rather begin with the outcome you need, these solution pages map the problem to the services that fix it.